Guinness Cooperage Collection

In 1759, Arthur Guinness signed a 9,000-year lease on St. James's Gate — and for nearly 300 years after, it was the coopers who kept the beer moving. Skilled tradesmen who built every wooden cask entirely by hand, without adhesives, using nothing but staves, metal hoops, and years of apprenticeship (training could take up to seven years), coopering was a cornerstone of Dublin's working culture — a trade passed down through generations, with a large share of the city's coopers employed at the Guinness site alone. Casks were inspected, repaired, and reused for decades; specialist "smellers" checked returned barrels by nose to catch any that had turned. The last wooden cask was filled at St. James's Gate in March 1963, before steel kegs took over for good.

The Guinness Cooperage Collection is a tribute to that era — to the skill, strength, and precision that shaped every barrel and every working day. Each piece is built with the same purpose and resilience the coopers demanded of their tools: structured cotton canvas jackets, versatile utility overshirts, heavyweight tees, and soft, protective knitted beanies, all combining durable fabrics and functional detailing with a contemporary, wearable silhouette. This is heritage workwear where function leads, craftsmanship follows, and longevity defines every stitch.

Now available for wholesale pre-order, with shipping starting in September.